August 6, 2021
Play MPE Connects The Latest Music with Tastemakers, Influencers, & Career-Makers
Play MPE, is the leading music distribution and promotional service, available in over 100 countries worldwide and translated into 13 different languages. With a few simple clicks, music delivery has been digitized and centralized to streamline music discovery. Whether you make music, program it, or promote it, Play MPE is the one-stop digital delivery tool that will support all your music publicity needs. Now, Play MPE is increasing its reach into the ever-growing Latin market, “You make the music. [Play MPE] take[s] it places.”
Since 2003, Play MPE has allowed thousands of music industry professionals to converge in one secure arena, sharing new music releases in a library that houses all relevant metadata in the most convenient way possible using the Caster and Player apps. Caster allows for easily-created and trackable promotional campaigns and Player allows for easy listening and viewing on any device (available for mobile on iOS and Android.
Accessing the hottest hits couldn’t get any easier. Distribution lists of important music industry recipients have already been vetted and uploaded into the Play MPE system. You take your content and use Caster to effortlessly build promotional emails that contain all the pertinent information your recipients need such as artist bios, promotional images, videos, tour dates and metadata (ISRC codes etc). Music files can be downloaded and easily incorporated into radio play. As a Play MPE user, you can receive a report to see how recipients are engaging with your content. Did they stream, or download your song and assets? All useful information to help promote your release. One of the best parts is that content never expires. Music and its metadata remain in Play MPE so they are always accessible.
While Play MPE already boasts long-standing relationships with record labels such as Sony Music, Warner Music, Group, and Universal Music Group, to name just a few, this year, it has launched a major initiative that includes reaching out to all key players in the Latin music industry to build up its existing catalog. A few of the artists in the Play MPE catalog include Zacarias Ferreiras, Selena Gomez, Juan Luis Guerra, Sergio Vargas, and Daddy Yankee. All genres of Latin music are included in the catalog as well – Pop, Regional Mexican (Banda, Conjunto, Onda Grupera, Tejano, & Ranchera), Tropical (Bachata, Cumbia, Merengue, Salsa, & Vallenato), and Urban (Reggaeton & Trap).
The Play MPE team is hard at work making sure Latin music is developing exposure in new markets. According to Carlos Perez, Music Industry Relations for Play MPE “We have a major focus on the development of our product among the Latin market, not only in the US and Puerto Rico but also other Spanish speaking regions and countries. We are both proud and excited to provide our Caster and Player for Spanish-language entertainers since these are applications the global music industry uses to promote and access the latest creations. Latin music is far-reaching and is among the fastest growing genres on a global scale and we want to help impact its influence for those seeking to enjoy its unique beats. The benefits go beyond the Latin market itself since Play MPE enables the listening of music from Latin artists to be heard by entertainment influencers worldwide.”
Sending out CDs or attempting to transfer large music files online have become things of the past. Play MPE is simple, yet reliable, innovative, and results-oriented, all at the same time. “Whether you create, curate, or promote new music, Play MPE gets your voice heard.”
Want access to Play MPE and all its resources? (Free trial available for a limited time.)